Wednesday, July 2, 2025

Bhim gets big boost as NPCI scales up incentives, offers

Bharat Interface for Money (BHIM), the govt's UPI-based payment app, has seen a resurgence, nearly doubling its monthly transactions to 70 million in June after a period of stagnation. This growth is attributed to a user-interface revamp, increased marketing spend by NPCI, and targeted incentives.

from Tech-Economic Times https://ift.tt/cp46sxg

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