OpenAI has launched “Instant Checkout” in ChatGPT, letting US users complete purchases directly in-app, starting with Etsy and soon Shopify. Unlike earlier shopping features, this removes external redirects. Powered by the agentic commerce protocol, the move positions ChatGPT as a commerce platform, challenging Amazon and Google while offering merchants a streamlined, high-conversion sales channel.
from Tech-Economic Times https://ift.tt/u6VR1qa
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