Friday, January 21, 2022

BNPL platform ZestMoney see 300% increase in transactions

While most of the customers (median) were in the 23-26 years group, BNPL emerged as the preferred option for people across age groups with the youngest customer being 18 years old and the oldest at 66. The number of millennial and GenZ customer base increased by 2X and 3X respectively, indicating that the BNPL segment has been driven by young cohorts in India in line with the global trend.

from Tech-Economic Times https://ift.tt/3GP2gDA

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