Data suggests that LLM-based searches are likely to outpace plain vanilla Google searches by 2028. MyMuse is seeing a 10% increase in its monthly searches on ChatGPT since it started focusing on GEO. Softly offers GEO services to B2B, B2C and D2C companies. Asva AI is another startup helping companies improve their presence on these models. Industry experts are of the view that LLMs are particularly well suited for specific user queries and private information-seeking behaviour.
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