Friday, May 2, 2025

LinkedIn shares advertising revenue with creators in video push

Earlier this year, the career site debuted a full-screen video feed that looks similar to TikTok. LinkedIn users are now watching 36% more video than they did a year ago, the company said. In June, the company rolled out BrandLink, a system that helps businesses place ads next to the video content from news publishers such as Bloomberg, Reuters and the Wall Street Journal, which in turn get a cut of the resulting revenue.

from Tech-Economic Times https://ift.tt/mdDfqCZ

No comments:

Post a Comment

Poor data sharing undermining EU cyber defences, auditors say

The 27-nation bloc was investing more and more in cybersecurity - with €1.4 billion ($1.61 billion) in its current budget - and improving co...